The mystery of online Social Media revealed

The mystery of online Social Media revealed

As more and more business begin to embrace online social media opportunities it is important to make sure that you have a good understanding of exactly what it is all about and exactly the impact that it can have on your business. One of the biggest issues with using...
Firefox Download Day – Cool For a Number of Reasons

Firefox Download Day – Cool For a Number of Reasons

Some of us nerdy computer type people have a stranger sense of cool than the normal everyday person, but I am going to try and justify that title to you. Yes, you too may find a software update cool if you read this! Firefox Version 3.0 is due for release in the next...

Online video distribution recommendations for Australians

For anybody starting out distributing Web video a common question is where should I start? In following a previous article the first thing I would recommend is sign up for an account with TubeMogul. TubeMogul will allow you to distribute your online video to a number...
Distribute your online video with TubeMogul

Distribute your online video with TubeMogul

When it comes to online video if you’re not already mixing it into your marketing campaign you really need to consider it. Your Web site visitors are so conditioned to watching television and with increasing uptake of broadband connections the transition to...
Australians Opting to Get Their News Online

Australians Opting to Get Their News Online

As somebody who spends a fair bit of time online I am not in the least bit surprised about some recent statistics that have been released by a leading online competitive intelligence service – Hitwise. Hitwise has announced that News and Media – Print Web...

Using Google Analytics to Avoid an Economic Downturn

The old saying goes that if America sneezes everybody gets a cold and with the US economy teetering on a recession and the Australian reserve bank pushing up interest rates to fight inflation we are bound to see a significant downturn in the Australian economy and...
Search Engine Spam – What Google Knows!

Search Engine Spam – What Google Knows!

Google knows plenty about the techniques that spammers use to “trick search engines” into thinking that their site is more relevant than others and Matt Cutts ( a Google engineer) gives a great presentation into some of these basic techniques that are...
Content Management System or Paid Maintenance?

Content Management System or Paid Maintenance?

Should you install a CMS or get someone to edit your content for you? When you decide to get a website, one of your first things to consider should be what content you should have on your pages. After all, a website is nothing without content. The very next decision...

Case Study: Tracey Trezise

Tracey Trezise is a freelance hairdresser who specialises in hairdressing for weddings. Tracey was looking for an online presence to showcase her work for brides-to-be as well as provide a means to contact her and make enquiries online. Tracey chose design AB001 and...
Reap the Benefits of Email Newsletters Done Right.

Reap the Benefits of Email Newsletters Done Right.

Communicating with your audience is always a challenge – regardless of whether you are aiming at attracting new customers, or keeping your existing customers informed. Although there are a few obstacles to overcome, one of the most successful ways of communicating...