Landing page load time to impact AdWords quality score.

One of the toughest things for a small-business owner to get their head around when using Google AdWords is making sure that they are taking care of the different elements that can increase and decrease the quality score of each advertising campaign.

Over the coming weeks we will go into more detail as to what elements can make a difference in increasing your quality score (and ultimately the amount you have to pay to keep your ads running), but thought that it would be worthwhile referencing a change that Google has announced will be integrated into their quality scoring system in the near future. Read more