Ballina Info E-mail Marketing Case Study Series
At the end of the day marketing is marketing, you choose a delivery platform, carefully compose your message/offer and hope that it has a positive impact on your business. Traditionally marketing agencies have concentrated on print media and television to broadcast their message to the masses. These mediums still have broad appeal but are very difficult to measure unless you have an extremely diligent sales process or a multinational budget. Read the story »
Online video distribution recommendations for Australians
For anybody starting out distributing Web video a common question is where should I start? In following a previous article the first thing I would recommend is sign up for an account with TubeMogul. TubeMogul will allow you to distribute your online video to a number of video sharing sites from one simple account. Read the story »
Using Google Analytics to Avoid an Economic Downturn
The old saying goes that if America sneezes everybody gets a cold and with the US economy teetering on a recession and the Australian reserve bank pushing up interest rates to fight inflation we are bound to see a significant downturn in the Australian economy and consumer confidence. Read the story »
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Setting the Scene – Ballina Info Case StudyAs we said in the previous email marketing case study introduction there are certain things that we have done well in the...
